Competitive Pricing Intelligence
Market pricing research for SBK service positioning with source citations for monitoring
Research Date: January 2026
Last Updated: January 2026
Next Review: April 2026
Executive Summary
This document captures competitive pricing intelligence across SBK's service categories. All pricing data is sourced with URLs to enable ongoing monitoring and updates as market conditions change.
Key Findings
| Service Category |
Market Range |
SBK Target Position |
| vCISO (Monthly Retainer) |
$2,000-$20,000+/month |
Mid-market: $5,000-$10,000/month |
| SOC 2 Compliance (Full Program) |
$30,000-$150,000 |
Value: $35,000-$75,000 |
| HIPAA Compliance |
$25,000-$100,000+ |
Value: $35,000-$75,000 |
| Penetration Testing |
$5,000-$50,000 |
Mid-market: $10,000-$25,000 |
| Security Risk Assessment |
$5,000-$50,000 |
Value: $12,000-$25,000 |
| Managed IT (per user) |
$110-$400/user/month |
N/A (referral partners) |
vCISO Services Pricing
Monthly Retainer Models
| Tier |
Price Range |
Hours/Month |
Best For |
| Part-Time/Basic |
$2,000-$5,000/mo |
10-20 hrs |
Small businesses, startups |
| Mid-Market |
$5,000-$10,000/mo |
20-40 hrs |
Growing companies, compliance needs |
| Enterprise |
$10,000-$20,000+/mo |
40+ hrs |
Complex environments, multiple frameworks |
Hourly Rates
| Experience Level |
Hourly Rate |
| Mid-level consultant |
$150-$250/hr |
| Senior vCISO |
$200-$350/hr |
| Executive/Specialist |
$300-$500+/hr |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| Cynomi |
https://cynomi.com/blog/vciso-cost/ |
"$5K-$15K/month typical range" |
Jan 2026 |
| ZCybersecurity |
https://zcybersecurity.com/how-much-does-a-vciso-cost/ |
"$200-$500/hr, $4K-$15K/month" |
Jan 2026 |
| Rhymetec |
https://rhymetec.com/vciso-pricing/ |
"Detailed pricing breakdown" |
Jan 2026 |
| Compass IT Compliance |
https://www.compassitc.com/blog/the-cost-of-hiring-a-virtual-ciso |
"$3K-$12K/month range" |
Jan 2026 |
| RiskAware |
https://riskaware.co/vciso-cost/ |
"Cost comparison guide" |
Jan 2026 |
| BlueRadius |
https://blueradius.co/vciso-cost-guide/ |
"Small business focus" |
Jan 2026 |
| Dewpoint |
https://www.yourdigitalmind.com/blog/virtual-ciso-services-cost |
"vCISO cost factors" |
Jan 2026 |
SBK Positioning Notes
- Differentiator: Fixed-fee model vs. hourly billing uncertainty
- Value Proposition: Federal Reserve experience at mid-market pricing
- Target: Non-profits and small businesses priced out of enterprise vCISO
SOC 2 Compliance Pricing
Cost Breakdown by Phase
| Phase |
Cost Range |
Notes |
| Readiness Assessment |
$5,000-$25,000 |
Gap analysis, roadmap |
| Type 1 Audit |
$5,000-$25,000 |
Point-in-time assessment |
| Type 2 Audit |
$20,000-$50,000+ |
3-12 month observation period |
| Consulting/Remediation |
$10,000-$100,000+ |
Depends on gap severity |
| GRC Platform |
$7,500-$50,000/yr |
Vanta, Drata, Secureframe |
Total Program Costs
| Organization Size |
Total Investment |
Timeline |
| Startup (<50 employees) |
$30,000-$60,000 |
4-6 months |
| Mid-market (50-200 employees) |
$50,000-$100,000 |
6-9 months |
| Enterprise (200+ employees) |
$100,000-$200,000+ |
9-18 months |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| Bright Defense |
https://brightdefense.com/soc-2-certification-cost-how-much-is-a-soc-2-audit/ |
"SOC 2 certification cost breakdown" |
Jan 2026 |
| Secureframe |
https://secureframe.com/blog/soc-2-audit-cost |
"SOC 2 audit cost guide" |
Jan 2026 |
| Scrut Automation |
https://scrut.io/blog/soc-2-compliance-cost/ |
"$20K-$100K total compliance" |
Jan 2026 |
| Sprinto |
https://sprinto.com/blog/soc-2-compliance-cost/ |
"Cost factors and breakdown" |
Jan 2026 |
| Scytale |
https://scytale.ai/resources/how-much-does-soc-2-compliance-cost/ |
"Compliance cost analysis" |
Jan 2026 |
| StrongDM |
https://strongdm.com/blog/soc-2-budget |
"Budget planning guide" |
Jan 2026 |
Named Competitor Pricing (Estimate)
| Competitor |
Estimated SOC 2 Program |
Source |
| A-LIGN |
$75,000-$150,000+ |
Premium positioning, quotes required |
| Pivot Point Security |
$50,000-$100,000+ |
Claims 100% success rate |
| Compass IT Compliance |
$40,000-$80,000 |
Non-profit discount likely |
SBK Positioning Notes
- Differentiator: Implementation included (not just assessment)
- Value Proposition: 75-90 days to audit-ready vs. 6-18 month industry standard
- Guarantee: 100% first-time audit pass rate
- Target: $35,000-$75,000 all-inclusive program
HIPAA Compliance Pricing
Cost Breakdown
| Component |
Cost Range |
Notes |
| Risk Assessment |
$5,000-$20,000 |
Required annually |
| Gap Analysis |
$5,000-$15,000 |
Identifies deficiencies |
| Policy Development |
$5,000-$25,000 |
Documentation suite |
| Implementation |
$10,000-$50,000+ |
Controls deployment |
| Training Program |
$2,000-$10,000 |
Staff awareness |
| Ongoing Compliance |
$5,000-$25,000/yr |
Maintenance |
Total Program Costs
| Practice Size |
Total Investment |
Notes |
| Small practice (<10 employees) |
$25,000-$50,000 |
Basic compliance |
| Mid-size (10-50 employees) |
$50,000-$100,000 |
Comprehensive program |
| Large/Complex |
$100,000-$200,000+ |
Multiple locations, complex systems |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| Secureframe |
https://secureframe.com/blog/hipaa-compliance-cost |
"HIPAA compliance cost guide" |
Jan 2026 |
| Compyl |
https://compyl.com/blog/hipaa-compliance-cost-guide/ |
"Cost breakdown by size" |
Jan 2026 |
| Compliancy Group |
https://compliancy-group.com/hipaa-compliance-cost/ |
"Compliance cost factors" |
Jan 2026 |
| Drata |
https://drata.com/blog/hipaa-compliance-costs |
"HIPAA program costs" |
Jan 2026 |
SBK Positioning Notes
- Differentiator: Healthcare-specific expertise with HIPAA focus
- Value Proposition: Compliance in 75-90 days, not 6-18 months
- Target: Medical practices, behavioral health, home health agencies
- Pricing: $35,000-$75,000 comprehensive program
Penetration Testing Pricing
By Test Type
| Test Type |
Price Range |
Duration |
| Web Application |
$5,000-$25,000 |
1-3 weeks |
| Network (External) |
$3,000-$15,000 |
1-2 weeks |
| Network (Internal) |
$5,000-$20,000 |
1-2 weeks |
| Cloud Infrastructure |
$10,000-$30,000 |
2-3 weeks |
| API Testing |
$5,000-$15,000 |
1-2 weeks |
| Mobile Application |
$10,000-$25,000 |
2-3 weeks |
| Social Engineering |
$5,000-$20,000 |
2-4 weeks |
| Comprehensive/Red Team |
$25,000-$100,000+ |
4-8 weeks |
By Organization Size
| Organization |
Typical Investment |
Scope |
| Startup |
$5,000-$15,000 |
Web app + basic network |
| SMB |
$10,000-$30,000 |
Web + network + cloud |
| Mid-market |
$25,000-$50,000 |
Comprehensive annual |
| Enterprise |
$50,000-$200,000+ |
Full red team engagement |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| TCM Security |
https://tcm-sec.com/how-much-does-penetration-testing-cost/ |
"Detailed pricing breakdown" |
Jan 2026 |
| Invicti |
https://www.invicti.com/blog/web-security/how-much-does-a-penetration-test-cost/ |
"Web security testing costs" |
Jan 2026 |
| Bright Defense |
https://brightdefense.com/penetration-test-cost-pricing-factors/ |
"Pricing factors analysis" |
Jan 2026 |
| DeepStrike |
https://deepstrike.io/blog/how-much-does-a-penetration-test-cost |
"Cost comparison guide" |
Jan 2026 |
| Compass IT |
https://www.compassitc.com/blog/how-much-does-penetration-testing-cost |
"Testing cost breakdown" |
Jan 2026 |
SBK Positioning Notes
- Approach: Partner network for specialized testing
- Value Add: Integrate pen test findings into compliance programs
- Recommendation: Include basic pen test in compliance packages
- Referral: Maintain trusted partner list for complex engagements
Security Risk Assessment Pricing
By Assessment Type
| Assessment Type |
Price Range |
Deliverables |
| Basic Vulnerability Scan |
$1,000-$5,000 |
Automated scan report |
| Vulnerability Assessment |
$5,000-$15,000 |
Prioritized vulnerabilities |
| Security Risk Assessment |
$10,000-$30,000 |
Risk register, recommendations |
| Comprehensive Risk Analysis |
$25,000-$50,000 |
Full risk program, roadmap |
| Enterprise Risk Program |
$50,000-$100,000+ |
Multi-site, governance framework |
Framework-Specific Assessments
| Framework |
Assessment Cost |
Full Program |
| NIST CSF |
$15,000-$35,000 |
$50,000-$150,000 |
| ISO 27001 |
$20,000-$50,000 |
$75,000-$200,000 |
| CMMC (Level 2) |
$25,000-$75,000 |
$100,000-$300,000 |
| PCI DSS |
$15,000-$40,000 |
$50,000-$150,000 |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| Cybrwise |
https://cybrwise.com/how-much-does-a-cyber-security-risk-assessment-cost/ |
"Risk assessment pricing" |
Jan 2026 |
| ExecWeb |
https://execweb.com/how-much-does-a-security-risk-assessment-cost/ |
"Assessment cost factors" |
Jan 2026 |
| TotalAssure |
https://totalassure.co.uk/insights/how-much-does-a-cyber-security-risk-assessment-cost/ |
"UK market pricing" |
Jan 2026 |
| Qualysec |
https://qualysec.com/how-much-does-a-cybersecurity-risk-assessment-cost/ |
"Assessment pricing guide" |
Jan 2026 |
SBK Positioning Notes
- Entry Point: Risk assessment as gateway to compliance programs
- Value Proposition: Assessment + implementation, not just report
- Pricing: $12,000-$25,000 for comprehensive assessment with roadmap
- Upsell Path: Assessment → Compliance Program → vCISO
| Platform |
Starting Price |
Mid-Tier |
Enterprise |
Best For |
| Vanta |
$7,500/yr |
$15,000-$25,000/yr |
$50,000+/yr |
Startups, SOC 2 |
| Drata |
$10,000/yr |
$20,000-$35,000/yr |
$75,000+/yr |
Mid-market, multi-framework |
| Secureframe |
$8,000/yr |
$18,000-$30,000/yr |
$60,000+/yr |
Growing companies |
| Sprinto |
$6,000/yr |
$12,000-$20,000/yr |
$40,000+/yr |
Cost-conscious startups |
| OneTrust |
$15,000/yr |
$50,000+/yr |
$100,000+/yr |
Enterprise, privacy |
| LogicGate |
$20,000/yr |
$50,000+/yr |
$150,000+/yr |
Enterprise GRC |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| Sprinto |
https://sprinto.com/blog/vanta-pricing/ |
"Vanta pricing comparison" |
Jan 2026 |
| ComplyJet |
https://complyjet.com/articles/drata-vs-vanta-vs-secureframe |
"Platform comparison" |
Jan 2026 |
| Vendr |
https://www.vendr.com/buyer-guides/vanta |
"Vanta buyer guide" |
Jan 2026 |
| G2 |
https://www.g2.com/categories/grc-platforms |
"GRC platform reviews" |
Jan 2026 |
SBK Positioning Notes
- Approach: Tool-agnostic advisory, help clients select appropriate platform
- Value Add: Configure and optimize platform, not just recommend
- Revenue Model: Consulting fee, not platform resale
- Recommendation: Vanta/Secureframe for startups, Drata for mid-market
Managed IT Services Pricing (Reference)
Per-User Pricing Models
| Service Level |
Price Range |
Included Services |
| Basic Support |
$50-$100/user/mo |
Help desk, monitoring |
| Standard Managed |
$100-$175/user/mo |
Full management, security basics |
| Premium Managed |
$175-$300/user/mo |
Advanced security, compliance |
| Enterprise |
$300-$500+/user/mo |
Full-service, dedicated resources |
Alternative Pricing Models
| Model |
Typical Range |
Best For |
| Per-Device |
$50-$150/device/mo |
Device-heavy environments |
| Flat Rate |
$2,000-$10,000/mo |
Small offices, predictable scope |
| Tiered |
Variable |
Growing organizations |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| E-N Computers |
https://www.yourdigitalmind.com/blog/managed-it-services-pricing |
"Detailed pricing guide" |
Jan 2026 |
| CorsicaTech |
https://www.corsicatech.com/blog/managed-services-pricing/ |
"Pricing models explained" |
Jan 2026 |
| Captain IT |
https://www.yourdigitalmind.com/blog/how-much-do-managed-it-services-cost |
"Cost comparison" |
Jan 2026 |
| Community IT |
https://communityit.com/services/managed-security-services/ |
"Non-profit IT pricing" |
Jan 2026 |
SBK Positioning Notes
- Strategy: SBK does not compete directly in managed IT
- Referral Network: Maintain trusted MSP partners for referrals
- Differentiation: Strategic vCISO/compliance vs. operational IT support
- Partnership Opportunity: MSPs refer compliance needs to SBK
Cybersecurity Consulting Hourly Rates
By Experience Level
| Level |
Hourly Rate |
Day Rate |
| Junior Consultant |
$100-$175/hr |
$800-$1,400/day |
| Mid-Level Consultant |
$150-$250/hr |
$1,200-$2,000/day |
| Senior Consultant |
$200-$350/hr |
$1,600-$2,800/day |
| Principal/Partner |
$300-$500+/hr |
$2,400-$4,000+/day |
| Specialist (Forensics, etc.) |
$350-$600+/hr |
$2,800-$4,800+/day |
By Firm Type
| Firm Type |
Typical Range |
Notes |
| Big 4 (Deloitte, PwC, EY, KPMG) |
$300-$600+/hr |
Enterprise clients |
| Large Boutique |
$200-$400/hr |
Mid-market focus |
| Regional Firm |
$150-$300/hr |
Local relationships |
| Independent Consultant |
$100-$250/hr |
Flexible, specialized |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| Brightworks Group |
https://brightworksgroup.com/cybersecurity-consulting-rates/ |
"Consulting rate guide" |
Jan 2026 |
| Eluminous Tech |
https://www.eluminoustechnologies.com/blog/cybersecurity-consultant-hourly-rate/ |
"Hourly rate breakdown" |
Jan 2026 |
| KodyTechnoLab |
https://kodytechnolab.com/blog/cyber-security-consultant-hourly-rate/ |
"Rate comparison" |
Jan 2026 |
| ZipRecruiter |
https://www.ziprecruiter.com/Salaries/Cyber-Security-Consultant-Salary |
"Salary data" |
Jan 2026 |
SBK Positioning Notes
- Preferred Model: Fixed-fee engagements vs. hourly billing
- Competitive Advantage: Predictable pricing eliminates client anxiety
- Internal Rate: Target $200-$300/hr effective rate through fixed fees
- Value Message: "One engagement, one price, guaranteed outcome"
Non-Profit Specific Pricing
Typical Non-Profit Discounts
| Service |
Standard Price |
Non-Profit Price |
Discount |
| vCISO |
$5,000-$10,000/mo |
$3,500-$7,000/mo |
20-30% |
| SOC 2 Program |
$50,000-$100,000 |
$35,000-$70,000 |
20-30% |
| Risk Assessment |
$15,000-$30,000 |
$10,000-$20,000 |
25-33% |
| Managed IT |
$125-$175/user |
$100-$140/user |
15-20% |
Non-Profit Technology Resources
| Resource |
URL |
Notes |
| TechSoup |
https://www.techsoup.org/ |
Discounted software, technology grants |
| NTEN |
https://www.nten.org/ |
Non-profit technology network |
| Community IT |
https://communityit.com/ |
Non-profit IT specialist |
Sources
| Source |
URL |
Key Data Point |
Date Accessed |
| Community IT Innovators |
https://communityit.com/services/managed-security-services/ |
"Non-profit security pricing" |
Jan 2026 |
| Kelser Corp |
https://www.kelsercorp.com/blog/how-much-does-it-cost-for-a-nonprofit-to-hire-a-managed-it-services-provider |
"Non-profit MSP costs" |
Jan 2026 |
| TechSoup |
https://www.techsoup.org/ |
"Technology grants and discounts" |
Jan 2026 |
SBK Positioning Notes
- Mission Alignment: Genuine commitment to non-profit success
- Flexible Pricing: Right-size engagements for budget constraints
- Grant Awareness: Help identify funding sources for security
- Board Reporting: Include fiduciary-focused deliverables
Pricing Monitoring Checklist
Quarterly Review Tasks
Key Sources to Monitor
| Category |
Source |
Monitoring Frequency |
| vCISO Rates |
Cynomi, ZCybersecurity blogs |
Quarterly |
| SOC 2 Costs |
Secureframe, Scrut blogs |
Quarterly |
| GRC Platforms |
Vendr, G2 pricing pages |
Monthly |
| Consulting Rates |
LinkedIn salary reports |
Semi-annual |
| Competitor Pricing |
Direct competitor websites |
Monthly |
Price Update Triggers
- Competitor announces new pricing model
- GRC platform changes pricing tiers
- New market entrant with disruptive pricing
- Economic conditions affecting client budgets
- Regulatory changes affecting compliance costs
SBK Pricing Strategy Summary
Core Pricing Principles
- Fixed-Fee Model: Eliminates client anxiety about hourly billing
- Implementation Included: Not just assessment, full delivery
- Outcome Guarantee: 100% first-time audit pass rate
- Right-Sized: Enterprise expertise at mid-market pricing
- Transparent: Clear scope and deliverables upfront
Recommended SBK Price Points
| Service |
SBK Price |
Market Position |
| vCISO (Monthly) |
$5,000-$10,000 |
Mid-market, value |
| SOC 2 Program |
$35,000-$75,000 |
Below enterprise, above basic |
| HIPAA Program |
$35,000-$75,000 |
Below enterprise, above basic |
| Risk Assessment |
$12,000-$25,000 |
Premium boutique |
| Consulting (Effective) |
$200-$300/hr |
Competitive with quality |
Value Messages by Segment
| Segment |
Price Sensitivity |
Lead Message |
| Non-Profit |
High |
"Maximize every security dollar" |
| Startup |
High |
"Enterprise security, startup budget" |
| Financial Services |
Medium |
"Federal Reserve-tested expertise" |
| Healthcare |
Medium |
"HIPAA compliance, not complexity" |
| Technology |
Medium-Low |
"SOC 2 in 75-90 days, not 6-18 months" |
Related Documents:
- Northeast Competitor Landscape
- Vertical Targeting Guide
- vs. Compass IT Compliance Battlecard
Last Updated: January 2026
Next Review: April 2026